One of the biggest problems in the world of mobile marketing integration is that too many enterprises view mobile marketing as merely an extension of internet Marketing instead of its own, Even Facebook has gone mobile, when industry giants recognize and cater to ‘’trends’’ they are no longer a trend but an ever-present reality, it takes on a number of different forms, ranging from the, ‘’simple’’ SMS text messages all the way to full- fledged mobile apps and mobile ready video and commercials
Mobile
Geosocial marketing is taking your messages to SmartPhones, tablet PCs and
other mobile devices accessing to all locations across the entire world, it
could mean offering a mobile version of your regular website, offering mobile
advertisement,mobile apps, and many newly develop mobile niche features
Some business s
will be content with a simple, one-dimensional approach to mobile marketing,
and may only use one or two of the options, Other will create a richer, More
comprehensive strategy that brings all of these components into play - Mobile
Social Media.
The mobile Geosocial
marketing outlook is a positive, to say the very least, in addition to
overtaking traditional PC Internet access in the next few years, there are
other predictions that should set your profit senses tingling with, the advent
of low cost, no-contract cellular plans, virtually almost everyone has access
to text messaging capabilities and easy access to Mobile app which will
captivate interest or prompt action, the sheer reach of text messaging means that even minimal conversion rates can spell incredible revenue potential when attention is paid to targeting and tracking the analytics.
SmartPhones are
expected to overtake other mobile options, meaning that will still be a
popular, profitable medium, apps will grow in profit potential and demand,
Social networking will continue to be one of the demands that a mobile
consumers are seeking to accommodate their additions to status updates and
tweets, social gaming is another aspect of mobile marketing set to take flight,
as proven by the global phenomenon.
Furthermore, location-based targeted
marketing campaigns will be easier to envision and implement, translating into
more foot-traffic for-brick - and-mortar establishments who may have previously
been hesitant to dip their toes in the world of mobile marketing.
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